促销邮件怎么写（外贸促销邮件模板）

来源：互联网 2024-11-22 16:21:50

邮件是外国人使用最广泛的交流工具，很多会议、商业邀请等等涉及时间地点的通知都是通过邮件通知的，所以外贸企业利用邮件营销推广也是一个常见也非常实用的手段。那么促销邮件怎么写？今天教大家写一封外贸营销邮件，也提供几个外贸营销邮件范文模板给大家看看。

外贸促销邮件模板

首先，外贸邮件营销的内容要具备以下要素：

1、制造紧迫感

有紧迫感的邮件主题，能提高邮件的打开率，用上一些表示最后期限的词语，比如“仅限今天”或“24小时后结束”等。促使读者赶快行动，而不是直接忽略关掉信件。

2、用具体数字

许多企业发的邮件主题意义不明确，因此有数字和具体数据的字眼会在一堆邮件中被留意到。在主题中使用数字是一个提高邮件打开率的方法。写上一个关于折扣、优惠或是特别的资源，比如“超过2000人参加了此次活动”，会让人觉得这次活动非常盛大，也会提升可信度。

3、让人觉得这封邮件很特殊

标题中加入一些感觉比较特殊的字眼，比如“只通知你”“你的独特的信件”“给你的礼物”“专属邀请函”“私人邀请”等等。邮件营销做“标题党”是很正常的，因为首要让人先打开你的邮件才能有后一步的发展。

4、关键词放首位

研究表明，超过40％的电子邮件会在移动设备中被打开，而移动设备屏幕一行最多只能显示4-7个词。所以，把邮件的关键词放在前面能更好的传达邮件的信息，促使人打开邮件。

5、主题行中的个别词

使用“Sale”（促销）“New”（最新的）或“Video”（视频）“Free”（免费）“Today”（今天）“Re：”（转发）等这些词可以提高邮件打开率。

下面提供几个外贸营销邮件范文模板：

1、比较简洁的开发信模板

We, Co. Ltd, is professional in precision machining for nearlly 10 years, covering high precision machining parts, casting parts, metal parts, etc.

Hope to establish business relationship with you!

Should you wanna know more about our company, pls visit www.xxx.com.

Any comments, that’ll be appreciated!

Thanks,

2、向海外买家推销商品

Dear Sir,

May 1 Inquiries regarding our new product, the Mountain Bike, have been coming in from all parts of the world. Reports from users confirm what we knew before it was put on the market – that it is the best mountain bike available. Enclosed is our brochure.

Yours faithfully

3、介绍公司强项以及寄送样品

Hi Sir,

Glad to hear that you’re on the market fortire valves.

We specialize in this field for several years, with the strength of, with good quality and pretty competitive price.Should you have any questions, pls do not hesitate to contact me.

FREE SAMPLES will be sent for your evaluation!

Tks & br

4、介绍公司的大客户

Hi Matthew,

Glad to hear that you’re on the market for items.

This is from in China. We specialized in for 10 years, with the customers of Coca-Cola, Craft, Pepsi, etc., and hope to find a way to cooperate with you!

Please find the pictures with models and different packaging in attachment.

An American guy purchased this model in BIG quantity last year.

I would like to try now, if it’s suitable for Europe.FREE SAMPLES can be sent on request.

Call me, let’s talk more!

Thanks and best regards,

6、如果没有回应，持续发邮件

Dear,

Sorry to trouble you again!

Please find my mail below.

Could you please kindly check by return today? Because we’ll be on holiday from May.1st to 3rd.

Thank you in advance!

Best regards,

7、再次联系，介绍其他的热销产品

Hi,

Me again.

Did you already receive my mail dated on ?

Now, I’d like to recommend a HOT-SELLING ITEM to you! Another US customer in Chicago gave me a big order in this model. Would you like to have a try in you state?

Please find the photos with manuel in attachment.

FREE samples already prepared, and will be sent to you asap.

Hope we can deal!

Kind regards,

8、介绍新产品

Hi sir,

Glad to inform that we already developed a unique model, Mini cell phone charger, which good for promotion!

We’d like to highly recommend this model to you, pls have a try in your local market if possible.

Enclosed the picture with technical info for your review.

Free samples can be sent on request!

Thanks and best regards,

9、问快递账号，送样品的模板