点击上方蓝字“菜菜口语”一起学习

8天长假，你们是不是也和我一样，不想被挤成人肉烧饼而选择宅在家中呢？
“菜菜带你读短文NO.2”让你在家不会无聊～

emplate?t=tmpl/audio_tmpl&name=NO.2%20Crafting%20a%20Business&play_length=10:06" isaac2="1" low_size="1109.39" source_size="1126.4" high_size="4735.03" name="NO.2CraftingaBusiness" play_length="606000" voice_encode_file>

（跟读部分已高亮）

Crafting a Business

by Donna Fenn

Kalin's appreciation for the simple and the simply eccentric inspired him to createEtsy, an online crafts fair that may well be the largest market for handmade goods in the world.

Today, Etsy's staff has ballooned to 70 employees, and the company reportedly grosses more than $12 million a year. In January 2008, Kalin sold approximately 20 percent of the company for $27 million. Investors now value the firm at $100 million.

Etsy's value to vendors extends beyond what can be measured in dollars. For many, it's a way to stay connected to the crafts community. Chuck Domitrovich, a jewelry maker from Seattle, networks on the site with local artisans who work in the same medium, trading tips on technical issues like enameling. He has also connected with brick-and-mortar retail outlets through Etsy.

What's the origin of the name?I wanted a nonsense word because I wanted to build the brand from scratch. I was watching Fellini's 8½ and writing down what I was hearing. In Italian, you say etsi a lot. It means “oh, yes.” And in Latin, it means “and if.”

1. balloon (v.) = increase rapidly 激增

2. gross (v.) 总共收入…（毛利润）

gross profit 毛利润

net profit 净利润

3. brick-and-mortar (adj.) 有实体的

brick-and-mortar retail outlets 实体零售店

brick-and-mortar stores 实体店面 = physical stores

下期 听美剧，写台词 ↓

——see you next time ——

戳一戳阅读原文，上米课官网试听菜菜外贸口语